Marketing on b2b
On a B2B site, marketing is used with a higher level of respect for the potential customer. Often a service is being marketed such as web-hosting or website production.
The web sites usually are rather plain, with no flashing graphics or animation. The presence of links to examples of other businesses is found most often in a B2B site. They are focused on attracting businesses to hire them for a job or to promote the great work they have done with another company.
An example of how one company markets both a B2B and a B2C site is that of a travel company called Sabre Holdings, whose business customers include travel agencies, airlines, and travel consolidators. They also sell to the public through Travelocity.com.

B2C

On a B2C site, the customer is inundated with colorful flashing graphics or banners seeking to attract hits and bring traffic to the website. Often, the banner pops up in front of what the user it viewing as a distraction. Easily visible......

Join Now to view the rest of this term paper!
Members: Login to view this research paper.

Title: B2b Vs. B2c Marketing
Approximate Word Count: 326
Approximate Pages: 2 (250 words per double-spaced page)

With the Term Papers Lab Membership Pass, you get instant access to every essay on this site, including this essay on B2b Vs. B2c Marketing, for as long as you remain a member.

Other essays sites charge almost $100 for a single term paper. At Term Papers Lab, you can get instant access to over 100,000 research papers for as little as $29.95!