A telecommunication firm is facing difficulties in the financial year 2002-2003 and I am the line manager of the software development group in this company. Chapter 4, in the book "Essentials of Organizational Behavior" by Stephen P. Robbins states that motivation theories are culture-bound (Page 53), hence to give this paper and the situation described in the question a different perspective I am going to set this telecommunications company named BPL Mobile in India and I am going to take into account the cultural factors affecting motivation and productivity and explain them in this paper.

My software development group has 15 employees working under me and we lost 3 employees due to lay offs. We supply software and training to about 25 stores in Bombay, India and those are specialty stores supplying only BPL cellular phone handsets and call plans (contract and prepaid) to the customers. Overall BPL Mobile is one of the major cellular phone companies in India, its main......

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Title: Organisational Behaviour
Approximate Word Count: 1545
Approximate Pages: 7 (250 words per double-spaced page)

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