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Term Papers on Ecommerce : Interflora from Term Papers Lab.
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Interflora’s e - commerce
Outline
A. Presentation
I- Presentation of the Interflora company and its delivery organization through its network
a) Presentation of the Interflora company
b) How it works?
II- Presentation of the Problematic
B. Strategic Marketing Planning Process
I- External and Internal Analysis
a) External Analysis
b) Internal Analysis
II- SWOT Analysis
a) Opportunities
b) Threats
c) Strengths
d) Weaknesses
III- Future Objectives
a) Why is the E-commerce environment attractive for Interflora?
b) Future Objectives
IV- E-Marketing Strategy
V- E-Marketing Plan
a) Product
b) E-Pricing
c) E-Distribution
d) E-Promotion
C. Recommendations and Conclusions
I- Recommendations
II- Conclusions
A. Presentation
Our study will focus on the French market. But of course, the Interflora French website will have interface with all others Interflora websites...
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Title: Ecommerce : Interflora
Approximate word count: 7785
Approximate pages: 32 (250 words per double-spaced page)
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Ecommerce : Interflora. Interflora’se - commerce Outline A. Presentation
I- Presentation of the Interflora company and its delivery ...

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