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Disney's announcement of its acquisition of Capital Cities/ABC in August 1995 for a consideration of $19.6 billion; was then the 2nd largest acquisition in history and created the world's largest media conglomerate with assets of $30 billion and market capitalisation of $50 billion.

The Walt Disney Company, the creator of Mickey Mouse and other related characters was started in 1923 by Walter Elias Disney and his brother Roy. The company released the first ever full length animated feature film Snow White and the Seven Dwarfs in 1937 and is now the world wide leader in feature animations. Today the company has investments in cartoons, animated films, theme parks, television stations, movie studios, record labels, and sports clubs.

At the time of the merger, Disney a publicly traded company had total revenues of $12.1 billion resulting in net profits of $1.3 billion. At that time, the company was very cash rich and needed to find new avenues for investment to prevent being...

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Title: An Analysis Of Walt Disney's Acquisition Of Capital Cities/ABC
Approximate word count: 1024
Approximate pages: 5 (250 words per double-spaced page)

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1. An Analysis Of Walt Disney'S Acquisition Of Capital Cities/Abc
   

   An Analysis of Walt Disney's acquisition of Capital Cities/ABC. Disney's
   announcement of its acquisition of Capital Cities/ABC in ...