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AOL & Time Warner:
The media referred the deal of the century as the first integrated media and communications company in history.
(Excellence in Business, Page 191)
AOL was battling cable companies to open their lines for internet providers to offer high-speed connections. AOL knew that growth for dial-up connections was coming to an end so the two biggest companies agreed not to talk to AOL without telling the other first. The deal fell apart in 1999 when AT&T admitted it was considering an AOL deal.
(USA Today, 2007)
The Company faces many challenges such as the music business is in a slump, Ad supported magazines and channels are fighting recession, Cable systems could face more competition if Satellite broadcaster Echostar completes it's merger with Direct TV.
(USA Today, 2007)
On the Net, AOL Time Warner would face persistent challenges from Microsoft, Disney, Yahoo and a host of other enterprises jostling for attention from Web surfers.
(SF Gate, 2000)......
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Title: Managing A Business
Approximate Word Count: 612
Approximate Pages: 3 (250 words per double-spaced page)
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