Legal Issues in Reduction of Force Simulation – FastServe Inc.
FastServe Inc. is a $25 million, 350-person strong company involved in the direct marketing of branded sports apparel. To focus exclusively on America's sport-crazy Generation Y segment, FastServe opened up two online marketing and distribution channels: www.fastserve4boys.com and www.fastserve4girls.com for boys and girls respectively. Ten percent of the workforce was moved to manage the online distribution.
Soon after the Web sites went live, technology began to pose problems for FastServe. The 3-D ‘drape-n-see' mannequins on the site did indeed attract the Generation Y market, but were so cumbersome to download that potential buyers weren't making enough transactions for such technological investments to be viable.
Eventually, FastServe decided to move out of online distribution. The fallout of this decision was inevitable. The online division had to be downsized. The only concession made was that a few......

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Title: Legal Issues In Reduction Of Force Simulation - Fastserve Inc.
Approximate Word Count: 1460
Approximate Pages: 6 (250 words per double-spaced page)

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