CUMBERLAND METAL INDUSTRIES
TO: ROBERT MINICUCCI
FROM: THOMAS SIMPSON
SUBJECT: CURLED METAL CUSHION PADS PRICING
DATE: 10/2/2007

Overview
Cumberland Metal Industries (CMI) is seeking to diversify its product line. A Houston area sales representative has made us aware of the use of curled metal in pile driving as a cushion to absorb shock. The curled metal pads have been tested by two contracting groups, Colerick and Fazio, both with promising success and noticeable advantages over the current asbestos pads.
Colerick has requested pricing so that they can purchase and use our pads on other job sites. Colerick has been told CMI will give them pricing information by the end of the week. Price is the first priority which will be analyzed by cost savings to company, manufacturing costs, and break-even volume. Marketing options will also be analyzed based on the market share, market size, and sales force size.

Analysis
Benefits of Coiled Metal Pads
Coiled metal pads drive......

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Title: Cumberland Metal Industires
Approximate Word Count: 1109
Approximate Pages: 5 (250 words per double-spaced page)

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