Organisational culture has been widely researched over the years because of the important benefits that arise from a strong culture in aiding organisations to succeed and grow. Understanding how to ‘build, maintain or modify an organisation's culture' (McAleese, D & Hargie, O. 2004 p.155) is essential to achieving a competitive advantage as organisations can have a direct influence on attitudes and behaviours of the employees within an organisation. (Robbins, Millett, Cacioppe & Waters-Marsh, 2001)

Definitions

There is a ‘great diversity of opinion concerning what the phrase ‘organisational culture' refers to' (Brown, A. 1995 p.5), as organisations have their own way of expressing the values and goals that the employees and organisations share. (McAleese, et al. 2004) As a result, how organisational culture is defined has significant implications for how the concept is analysed. (Brown, A. 1995)

Brown (1995 p.6) defined organisational culture as ‘the pattern of......

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Title: Organisational Culture And Ways Of Managing It Effectively
Approximate Word Count: 3119
Approximate Pages: 13 (250 words per double-spaced page)

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