Datamoniter, an online researcher and analyzer, administered a survey, and deduced that "taste is still a more significant deciding factor than health in impulse snack food selection." The study included over one thousand people in the United States and Europe. It showed that people still prefer taste over health, and that healthy snack food, according to the interviewed, needs to be improved taste-wise. Datamoniter observed that health snacks are claiming their products are beneficial, and, rather than simply noting the absence of fat or carbohydrates, the snacks have things such as antioxidants. While this may be appealing to some, the overall decision factor among consumers was taste. Datamoniter recommended that "producers improve the taste of their healthy snack options," an alternative which "could vastly increase sales." Mike Adams, a health advocate and author, sums up the results of the survey: "This study shows that most consumers still think of food as entertainment......

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Title: Health Article: Health Vs Taste
Approximate Word Count: 356
Approximate Pages: 2 (250 words per double-spaced page)

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