As far as companies go, you won’t find many listed in the dictionary as a verb, an accomplishment of which Xerox is very dignified. Xerox is best known for its photographic, photocopying, printing machinery, and computer and peripheral equipment manufacturing. Though Xerox has been struggling in the business game as a result of restructuring disasters and difficulties, CEO Anne Mulcahy is doing her utmost best to see that Xerox make the transition from previously defunct to future dominant and global leader in the electronic printing media industry. The Bangkok Post relates what helped her critical success factors was vision. She committed her vision of the company's future to paper: not with a traditional vision statement, but with a fictitious Wall Street Journal article describing Xerox in the year 2005. "We outlined the things we hoped to accomplish as though we had already achieved them," said Ms Mulcahy. "We included performance metrics - even quotes from Wall Street......

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Title: Xerox
Approximate Word Count: 1160
Approximate Pages: 5 (250 words per double-spaced page)

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