FACULTY OF BUILT ENVIRONMENT, ART AND DESIGN
(DEPARTMENT OF CONSTRUCTION MANAGEMENT)

Assignment No.1

STRATEGIC DEVELOPMENT PLAN

Simon Lukas Bayer: 13821922
Simon Martinengo: 13728874
Frederick Jacobus Hugo: 13617723
Ronald Gigmai: 13559964

Assignment presented as part of the requirements of the unit of
Strategic Project Management 641 (10900)
Lecturer: Steve Klomp

Word Count: 4,676

14.04.2008

CONTENTS:
LIST OF FIGURES IV
LIST OF ACRONYMS 4
1 NEED AND THE MARKET ANALYSIS 1
2 CURRENT AND FUTURE MARKET SITUATION 1
3 INTERNAL ENVIRONMENT ANALYSIS OF CARNIVAL CORPORATION 2
3.1 Mission Statement 2
3.2 Management 2
3.3 Goals and Values 3
3.4 Corporate Culture 3
3.5 Core Competencies 3
3.6 Marketing 3
3.7 Research and Development 3
3.8 Information Systems 4
3.9 Financial Performance 4
3.10 Market Share 4
3.11 Resources and Capabilities of Carnival Corporation 4
3.12 Strengths 4
3.13 Weaknesses 4
4 EXTERNAL ENVIRONMENTAL FOR CARNIVAL CORPORATION......

Join Now to view the rest of this term paper!
Members: Login to view this research paper.

Title: Strategic Plan
Approximate Word Count: 5185
Approximate Pages: 21 (250 words per double-spaced page)

With the Term Papers Lab Membership Pass, you get instant access to every essay on this site, including this essay on Strategic Plan, for as long as you remain a member.

Other essays sites charge almost $100 for a single term paper. At Term Papers Lab, you can get instant access to over 100,000 research papers for as little as $29.95!