Little Black Book of Connections

As I proceed through college and in life, I am becoming more convinced that the way to success, fulfillment, and wealth is through the positive personal connections I establish with others higher up on the business ladder. I’ve seen and heard of numerous stories of people well qualified for jobs that they did not acquire because the other John Doe was well endowed with connections he/she had create with the organization or corporation he was applying for. This, even though Mr. or Miss Doe was not as qualified as the other applicants he or she is competing with. Jeffery Gitomer, well known for his line of business books he has published as well as his popular seminars and events he speaks at across the nation, sums up this situation the best, “All things being equal, people want to do business with their friends. All things being not so quite equal, still people want to do business with their friends” (pg 3).

With that being said, I......

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Title: Marketing
Approximate Word Count: 1242
Approximate Pages: 5 (250 words per double-spaced page)

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