INTRODUCTION
A bunch of teenagers –roughly aged 16 or 17, were seen in Pondok Indah Mall. Wearing babydoll and legging orT-shirt and tight jeans –the latest fashion trend, the girls asked the boys to enter a boutique. The boys, Mohawk-styled hair, seemed unenthusiastic. They preferred to go to a game store. When they gathered again later in Starbucks, most of them already brought a shopping bag. Clothes, shoes, accessories, and games software are among the stuffs they had bought. After chatting for a while, they realized that it was time they had waited for. Almost 3.15 pm, the movie was about to begin. Then they left the café, walked to the other side of the mall heading 21 theater. Brad Pitt’s just-released movie is on the screen. “You won’t ever want to miss it,” said one of the girls.

The illustration above is something that is commonly seen nowadays. Teenagers, especially those who live in big cities, are very familiar with malls. Well, malls of course can not......

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Title: Teenager Consumers: Their Characteristics, Roles, And Market
Approximate Word Count: 4476
Approximate Pages: 18 (250 words per double-spaced page)

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