It was a slushy February morning in 2003, and Scott Griffith was on his way to his new job as CEO of Zipcar. But first, he had an early errand to run. He drove up Coolidge Hill, in Cambridge, Massachusetts, and parked outside the appointed address, a brick Georgian house. Inside, Peter Aldrich, a member of Zipcar's board of directors, was waiting. With Aldrich's standard-poodle puppy, Yogi, tumbling around his legs, Griffith signed the terms letter for his new post, gratefully received a good-luck bottle of 1966 Calon-Ségur Bordeaux from Aldrich, and headed out. Then Aldrich, standing at the door, shouted some last-minute advice. Go forth, he told Griffith, and turn this political movement into a company.
Griffith nodded and smiled, then sank into the Prius he had rented from Zipcar. "It kept ringing in my head: 'Turn a political movement into a company,'" he says. "I started thinking, Did my due diligence miss something?" Zipcar was a hip, three-year-old riff on a car-rental......

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Title: How Fast Can This Thing Go, Anyway?
Approximate Word Count: 4068
Approximate Pages: 17 (250 words per double-spaced page)

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