Motorola is America's leading manufacturer of electronics communications products. The company develops technologies, products and services that make mobile experiences possible. Its portfolio includes communications infrastructure, enterprise mobility solutions, digital set-tops, cable modems, mobile devices and Bluetooth accessories. Motorola is committed to delivering next generation communication solutions to people, businesses and governments. A Fortune 100 company with global presence and impact, Motorola had sales of US $36.6 billion in 2007. For its launch of new mobile model Razr2, Motorola has come up with an innovative campaign ‘Sharper Than Ever’ developed by O&M Chicago and being adapted for the Indian market by O&M Delhi. It has adopted 360 degree communication using all forms of media channels viz., Print, Internet, TV commercial, Banners and Hoardings, etc.

 Print Advertisement:

Ogilvy & Mather developed print advertisement which was......

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Title: Advertisement Campaign Of Motorola India
Approximate Word Count: 1938
Approximate Pages: 8 (250 words per double-spaced page)

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