Venice is famous as a heritage city and attracts visitors across the world by its elegant architecture. According to statistics there were a steadily growing number of tourists in the past. In 1952 approximately 500 000 tourists spent 1.2 million bed nights in Venice. The visitors had increased to 1.21 million until 1992 and used up 2.68 million bed nights which kept presenting huge business opportunities (Glasson, Godfrey & Goodey 1997; Page 2007). However, it cannot be denied that there still exists some decrease of tourism demand in Venice. To give some concrete examples, in 1985 and 1986, tourism in Venice was influenced by an unfavourable exchange rate of US dollars as well as terrorism. Furthermore the Gulf War in 1991 also affected the income of tourism. Despite of events, it seems that the number of tourist arrivals is projected to rise steadily and hence there were strong positive effects of tourism in Venice (Glasson, Godfrey & Goodey 1997; Tyler, Guerrier, & Robertson......

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Title: Based On Venice, Analyse The Factors Which Determine How Successful It Is.
Approximate Word Count: 2033
Approximate Pages: 9 (250 words per double-spaced page)

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