ABERCROMBIE & FITCH: AN UPSCALE SPORTING GOODS RETAILER BECOMES A LEADER IN TRENDY APPAREL

Company profile

Abercrombie & Fitch Co., a Delaware corporation, through its subsidiaries, is a specialty retailer that operates stores selling casual apparel; such as knit shirts, graphic t-shirts, jeans, woven shirts, shorts; personal care and other accessories for men, women and kids under the Abercrombie & Fitch, Abercrombie, Hollister and RUEHL brands.

As of January 28, 2006, the Company operated 851 stores in the United States and Canada.

The Abercrombie & Fitch brand was established in 1892 and became well known as a supplier of rugged, high-quality outdoor gear. Famous for outfitting the safaris of Teddy Roosevelt and Ernest Hemingway and the expeditions of Admiral Byrd to the North and South Poles, Abercrombie & Fitch goods were renowned for their durability and dependability.




In 1992, a new management team began repositioning Abercrombie & Fitch as a more......

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Title: Abercrombie &Amp; Fitch: An Upscale Sporting Goods Retailer Becomes A Leader In Trendy Apparel
Approximate Word Count: 6292
Approximate Pages: 26 (250 words per double-spaced page)

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