level: 5

credit: 10

final date for comment: December 2001

expiry date: December 2002

sub-field: Marketing

purpose: This unit standard is for people who need or seek to conduct, or provide advice for, marketing activities on an international basis and require an understanding of the global business environment as it relates to international marketing.

People credited with this unit standard are able to examine patterns of international trade; identify economic and political factors that impact upon international business opportunities and assess social and cultural factors for international business operations. They are also able to recognise international business issues for developing countries and identify international business involvement options for New Zealand organisations.

entry information: Open.

accreditation option: Evaluation of documentation and visit by NZQA and industry.

moderation option: A centrally established......

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Title: International Business Environment
Approximate Word Count: 755
Approximate Pages: 4 (250 words per double-spaced page)

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