CSR Gap Analysis of the GAP

Gap Inc prefaces their 2004/5 CSR report with the question: what is a company’s role in society? Their answer is that a company ‘only realizes its full potential when it embraces its role as a global citizen’.

This raises two interesting points; the first is that the answer to the question ‘what is a company’s role in society?’ will be conditioned by normative assumptions about business/government relations in a firm’s country of incorporation.

David Detomasi in ‘The Political Roots of CSR’ suggests that institutional and political drivers will influence whether and for what purpose firms pursue CSR.

He posits two types of institutional models and locates the United States in that model in which government is reluctant to constrain via regulation managers’ freedom in pursuing shareholder return and the expectation of CSR is weak.

The second idea is that of GAP as a ‘global citizen.’ Although a multinational company......

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Title: A Csr Gap Analysis Of The Gap
Approximate Word Count: 2461
Approximate Pages: 10 (250 words per double-spaced page)

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