Running head: B2C vs. B2B

Difference of B2C and B2B Web Sites
Miranda Mayes
University of Phoenix
EBUS 400
January 11, 2009
Difference of B2C and B2B Web Sites
Business to business (B2B) companies and business to consumer (B2C) companies have quite a few characteristics that differentiate the two. B2B companies are more relationship driven, while B2C companies are typically more product driven. Because B2C companies are product driven, they maximize the value of the actual transaction, whereas B2B companies focus more on the relationship of the customer (Marketing, 2009). The differences of each of the types of web sites will be discussed in this paper.
Business to business web sites do business with suppliers and distributors over the Internet. They work primarily selling to other businesses rather than individual consumers. B2B sites must deal with all the different phases of the buying process. Different vendors or distributors will be in different phases......

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Title: Difference Of B2c And B2b Web Sites
Approximate Word Count: 916
Approximate Pages: 4 (250 words per double-spaced page)

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