While interactions in the real world shopping are mainly based on face-to-face activities between consumers and service personnels, interactions in electronic commerce take place mainly through the retailer's Web site. This study investigated the relationship between various characteristics of online shopping and consumer purchase behavior. Results of the online survey with 602 Korean customers of online bookstores indicate that information quality, user interface quality, and security perceptions affect information satisfaction and relational benefit, that, in turn, are significantly related to each consumer's site commitment and actual purchase behavior.

It is well known that online shopping is growing, but recent reports have indicated that e-retailers are failing to deliver. In this paper, the authors consider aspects of shopping and shopping styles, comparing e-shopping with bricks and mortar. First, a small exploratory pilot study comparing Internet vs an exemplar shopping......

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Title: E Tail
Approximate Word Count: 341
Approximate Pages: 2 (250 words per double-spaced page)

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