Call Centers -- RP's Emerging Sunshine Industry
The call center service has been dubbed the country's latest sunshine industry, expected to generate around 24,000 jobs in the next two years. When a door closes, a window opens. Even as the Philippines feels the fallout from the global IT crunch, it has benefited from the prevailing cost-cutting trend in an unexpected way -- an unprecedented boom in the call center business.
Indeed, the call center service has been dubbed the country's latest sunshine industry, with the sector expected to generate around 24,000 jobs in the next two years, according to Toby Monsod, former assistant secretary of the Department of Trade and Industry (DTI). "It's a very promising industry. Everybody's growing and hiring," Benedict Hernandez, Contact Center Association of the Philippines (CCAP) chair, said in a recent interview.
From 2000 to 2001, the segment reportedly grew by more than 200 percent, and local call center revenues are projected to......

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Title: Call Centers
Approximate Word Count: 2477
Approximate Pages: 10 (250 words per double-spaced page)

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