TM583 Strategic Management of Technology
Case Study Assignments

As noted in the syllabus, there are two written case study assignments for this course. All case assignments are due on the Sunday ending the week. Submissions, in Microsoft Word format, can be posted in the Drop box. Use the following convention for naming your file:

Case ##-# [LASTNAME] for example: Case II-9 Smith

Case II-8: The PC Desktop Videoconferencing Systems Industry in 1998
Part #1: Why did Intel enter the DTS market? What were its objectives? How do you evaluate this initiative from strategic perspective? Be sure to support your comments.
Part #2: Identify and evaluate key elements of Intel's approach to develop its business in the DTS market. How successful has Intel been?
Due: Sunday ending Week 3

Case III-5: Innovation at 3M Corporation (a)
Part #1: How does the Lead User research process differ from and complement traditional market research methods?
Part #2: Has the Medical-Surgical......

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Title: Case Study
Approximate Word Count: 962
Approximate Pages: 4 (250 words per double-spaced page)

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