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Term Papers on NOKIA MOBILE PHONES from Term Papers Lab.
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NOKIA MOBILE PHONES
STREAMLINGING LOGISTICAL TO CREATE VALUES
Nokia was founded in 1865 in Nokia Finland as a timber and paper company. One could say Nokia from the beginning was a communication company. On the turn of the century the company started producing rubber. It was not until the 1960s when Nokia started the electronic venture. It was only in 1987 that with their major acquisition they brought the venture into reality and entered the electronic competition. With a rapid growth Nokia became one the leading European electronic companies. To increase profit Nokia was divided into five business groups which Nokia Mobile Phone is one of them. According to the case "in 1990, 68% of Nokia's sales came from electronics, compared with only 10% on 1980. " . Nokia's global competitions at the time were Motorola, Nov Atel, NEC, Panasonic, Mitsubishi, Phillips and Ericsson. Motorola, the industry's leader was "engaged in the design, manufacturing and sales of electronics" .
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Title: NOKIA MOBILE PHONES
Approximate word count: 818
Approximate pages: 4 (250 words per double-spaced page)
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NOKIA MOBILE PHONES. NOKIA MOBILE PHONES STREAMLINGING LOGISTICAL TO CREATE VALUES
Nokia was founded in 1865 in Nokia Finland as a timber and paper company. ...
... In 1990, Nokia Mobile Phones (NMP) was the smallest of the five business divisions
of Nokia, with annual sales of $500 million and 3,051 employees. ...
... business areas. In the 2000s, Nokia was divided into two business groups:
Nokia Mobile Phones and Nokia Networks. In addition to ...
... Nokia believe that Europe is the major market where consumers are looking to ... Mobile
phone subscribers will be looking to replace their old phones with the ...
... Characteristic of company marketing mix: Nokia comprises four business groups: •
Mobile Phones • Multimedia • Enterprise Solutions • Networks Nokia is ...

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