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Summary:
Perrier, an international mineral water company, has experienced many resistances to changes that affected the development and growth due of the stubbornness of the CGT union, which represents the employees, according the CEO of Perrier, Peter Brabeck-Letmathe.
Analysis:
Perrier, a mineral water company, can be traced back to a local Dr. Louis-Euge`ne Perrier, who bought the mineral water source near Verge`ze, France. Perrier was the leader of the mineral water industry, world wide. The little green bottle made its way to North America, to open the first office in New York in 1976. After many years of continued growth the company reached its peak in the 80's, but by the early 90's it almost collapsed when a trace of benzene was found in a bottle.
Perrier struggled to regain growth especially after it was purchased by Nestle` in the 1992. One of the biggest struggles was the resistance to change from the employees' union, CGT. The union was viewed by management as...

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Title: Robert Mondavi
Approximate word count: 852
Approximate pages: 4 (250 words per double-spaced page)

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