STATEGY FORMULATION AND IMPLEMENTATION

SEPTEMBER 11, 2006

Citigroup Entering China Argument
Summary
There are different indicators of adaptability, a company is deemed adaptable if it is able and continues to be innovative in a challenging and foreign environment. Citigroup represents an excellent example of an entity that has displayed adaptability to its environment. In 2001, Citigroup decided to increase its offering in China despite the change in the Chinese Environment, China was entering in World Trade Organization (WTO). Such a venture implied uncertainty in the country's economy and laws. As a learning team, we have analyzed the case "Citigroup in Post-WTO China". Sides were taken on whether Citigroup has shown adaptability in its attempt to expand its operations in China. The team found the case very challenging to analyze and was at ‘odds' about how to proceed. However, it was an overwhelming consensus that Citigroup, in fact, displayed tremendous level of......

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Title: Citigroup Entering China
Approximate Word Count: 1350
Approximate Pages: 6 (250 words per double-spaced page)

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